These are the ways in which McLaren Advanced Technologies and Williams Engineering are renovating the biomedical industry by utilising F1 know-how. The journalist Gabriele Testi wrote this article for the Italian Edition of motorsport.com , I contributed to write it. These topics will be presented an elaborated in the book fasttrackinnovation.it .
Article (in Italian) Così McLaren e Williams stanno contribuendo a rinnovare l’industria biomedicale
Today, arguably more than ever, there is a lot of focus on novel ideas to feed start-up fast growth aims. All of this stimulates a stronger focus on effective entrepreneurship development. Increasingly, within our fast changing complex society, an entrepreneurial mindset, even an Entrepreneurial Society, is considered essential for people owning their company or working in one.
This article from the Harvard Business Review Blog states, arguably, on why there are still actual fundamental mismatches within the current societal and regulatory framework of rules and norms vs what is concretely needed for actual progress driven by widespread entrepreneurship.
Multiple ventures entrepreneur Richard Branson and one of its maxims
In my opinion an Entrepreneurial Society, if we define it as a society in which any individual can take initiative to develop ideas in business for his/her own and a great social good, needs to be conceptually separated from the one relevant the the Financial Capitalism Society in which the idea is essentially developed ‘to make money out of money’ and basically unavoidably this has little to do with stimulating a concrete and innovative entrepreneurial spirit that nowadays is needed more than ever to improve many aspects of social and economic life by now widespread in similar fashions across the world.
The report relevant to the 2015 Global Index Innovation has been recently published and, as always, it is quite revealing of human, societal and economic trends that ease and stimulate the expression of new ideas and solutions freeing-up expressions of creativity and at the same time reducing or eliminating barriers to such expression.
There overall index is generated by innovation input factors and innovation output ones. They spread throughout an entire array of factors that directly or indirectly have the power to boost or restrain that expression of creativity.
First of all, in my opinion, it needs to be pointed out that what this index measures does not fully represent what concrete innovation is in itself (an expression of creativity that solves problems effectively and/or finds affirmation on markets); rather it seem to focus on identifying an overall ecosystem that fosters the conception and development of creativity almost as an end in itself. This is a perspective that in my opinion requires further debate involving people that in actual practical terms are on the frontline to solve problems, generate effective business opportunities and/or take advantage at best of them.
No matter what kind change is happening around us, it is fuelled by many different sources: technological, business development, societal, overall economic and financial and certainly also regulatory. We need to become part of this flow of change by anticipating it, synchronising with it, stimulating it in order to benefit at best from the opportunities it generates (if we are able to look at it from many perspectives) and managing at best the solutions it requires.
The focus on innovation development and processes represents the power of the speed we need to reach. How to reach it depends from many of the different variables that fuel change itself, yet the a mindset shift and development often represents the key aspect to that speed of change we are able to reach and handle. This article gives some interesting perspectives on these factors.
When we talk about speed, change and complexities of business nowadays we are often puzzled by the many factors that affect the survival and development of small, midsize and large organisations. Technology, markets, finance, regulatory constraints, all of them represent at the same time challenges and opportunities for growth.
Motorsport, by its very nature, increasingly represents a powerful concentration and integrated mix of all of these aspects and variables: it requires a keen attention to how resources are managed in an effective and efficient way within constantly changing constraints. Motorsport is also a proper industry which turnover has been marking and marks billions of euros across the globe. In addition its research & development has a direct influence on many fields that go well beyond the intuitive one of the automotive: aerospace, energy, defence, medical, high-tech consumer goods represent additional sectors in which the applied research driven by companies directly related to Formula 1 such as McLaren Applied Technologies or Williams Advanced Engineering have an increasingly relevant influence.
Dr.Tim Angus, from University of Conventry, presenting at the University of Pisa International MBA
Recently at the University of Pisa International MBA these aspects have been pointed out with a particular focus on the Motor Valley in the United Kingdom which represents a clustered and integrated source for such developing activities. I have invited Dr.Tim Angus, from the University of Covetry, to make a presentation on such topic and it has caught the attention of the MBA participants and Italian organisations alike operating in the field and related one. At this link an article from Motorsport.com reporting on such presentation (in Italian).
A recent study published on Organizational Science and pointed out on a Fast Company article by the title “Unexpected lessons about innovation from Formula One teams” stresses that even the fast paced changing Formula One world shows that effective innovation is the one implemented in an incremental way.
There are many factors that influence directly innovation in Formula One: regulations, technologies, financials boundaries, yet the drive to performance needs to be focused and streamlined and a study points out that the incremental application of original know-how is the most effective one. When we think about innovation (products or services solving problems or being effectively embraced by markets) we need to observe that tracing back its roots we realise that truly it is always an incremental process, a process that at times can be accelerated by technologies or fast developing know-how, yet central key roots remain set in place.
This is a well organised and meaningful infographic, yet, arguably one aspects could be missing within this tracking system (focusing on patents, trademarks and industrial design): there is a wide variety of innovation with concrete market relevance that is not tracked because of cultural and traditional traits that not focus on the formal parameters utilised. Is this the reason why there are countries that apparently should be much higher on this scale because of their evident history of creativity and are not? (Italy among some of them)
Within the Entrepreneurship module of the University of Pisa International MBA we have hosted the E-Team Squadra Corse presenting their path to development and growth of the project.
University of Pisa. The E-Team Squadra Corse and the International MBA
They are adopting a marked entrepreneurial approach to the development of the entire project. The project is by now featuring an organisational chart composed by more than 60 roles and this is quite unique in itself within the International Formula SAE (Society of Automotive Engineers) program. The roles involve students belonging to technical, economics, organisational, marketing and communication fields . Their focus, competence and enthusiasm are contagious. INNOVATION is featured within many technical aspects as well as the organisational ones. Racing weekends are scheduled in July in Italy and August in Hungary. Stay tuned…
A recent article on one of the major management magazines struck my attention “How to make a better business case for diversity. Diversity is good for business, but our supportive arguments need to better reflect the complexities of the benefits”
United we stand divided we don’t
In my opinion we continue ‘to ponder and debate’ over a business case for diversity because we are rooted into the false certainties of our own business realities. If we just embrace complexity and uncertainty (embrace them in order to progress and grow as individuals and – next step – in our business ventures) we realise that diversity is simply an opportunity of competitive advantage to speed-up the entire process. First of all we need to become aware of what diversity really means in its many forms; and this requires a tough skill: listening & observing with empathy…
Digital technologies are multiplying the pace of change and the so called progress. Increasingly we talk about market disruptions, business models that have produced margins and sustainability for years now they keep getting replaced by new ones at a faster and faster pace. A key role that technology has within these dynamics is to boost the speed of the entire process influencing directly the way business models (from producer to user) are set. Interestingly within all of this people’s original ideas and visions still represent the essential sparks and foundations of it all: this is why arguably much before technology open visionary mindsets are relevant to progressive changes. We will debate about these topics from several perspectives during a debate held as part to the 2016 edition (the 7th one) of the University of Pisa International MBA.
This is an interesting article just published (March 2016) on McKinsey Quarterly “The essentials of digital strategy” , it points out in a clear way several new possibilities and opportunities shaped up by all of this.
The companies involved in the debate will introduce projects that are underway and that are leveraging upon both fresh mindsets with a global projection and the latest digital technologies enabling it all.