Drivers for a reality lived afresh inspired by meaningful conversations I listened to

I find very powerful the Instagram lives organised by Bologna Business School introduced this week by Andrea Pontremoli: he engages friends entrepreneurs and public personalities to share thoughts about what we are going through during these days. It is a powerful way to reset our mental models towards some key foundations that make a difference in terms of a better society and, almost as a consequence, better more sustainable business (in actuality the focus on business itself takes a backseat during these conversation and this is what makes them so powerful in stimulating liberating enlightening thoughts and actions). 

A few days ago Pontremoli engaged in a conversation with Guido Barilla CEO of the world famous food company. The emotionally charged meaningful dialogue focused on key harsh historical paths of change and development that Italy went through in the past while shaping a better future for itself. A strong humanistic commitment to value adding actives surfaced as a key corner stone of sound social and business practices: no matter what kind of external changes and disruptions any organisation, as any community, must always have clear in mind the foundations of vision, mission and values that represent a key reference stepping stone and trajectory of development. 

 

Yesterday, April 11th 2020, Pontremoli dialogued with Brunello Cucinelli, founder and CEO of the world famous luxury cashmere fashion brand originating from the medieval village of Solomeo in the Umbria region. Cucinelli instantly brought us in a unique almost mystical humanistic atmosphere inspired also by the XXXIII century tower he lives in. He is renown for the historical and philosophical studies he constantly quotes and relates to today’s society and business with a mindset of consistent enlightened positivity rooted in the wisdom of his farming roots. The conversation developed on a deep level of thought linked to an inner dimension of awareness and wonder connected to Nature. It was almost comical to realise how many people tried through their comments to steer the dialogue towards ‘what’s next for the fashion business’ ‘what’s next for business in general’, Pontremoli and Cucinelli continued to focus on a much more profound connection to the fundamentals that make anything else happen, change, evolve.

I like to share with you some conceptual notes that I drew from such dialogues; conceptual notes that can assume different meanings to us; yet to me represent some key stepping stones to a renewed afresh sense of reality that historically today we have the opportunity to share and contribute to shape.

Education beyond Training 

The ‘Why’ beyond the ‘How To’

Driven by Hope instead of Driven by Fear

The tremendous far reaching power of being a humble good person

Harmony with Nature beyond Sustainability 

Thanks to the Bologna Business School for the initiative and to Andrea Pontremoli for giving us the opportunity to share such thought provoking moments with his friends. Past and upcoming live conversations available at https://www.instagram.com/bolognabusinessschool/ .

Successful talented driver, engineer and entrepreneur: Bruce McLaren legacy lives on

Bruce McLaren not only was (and still is at statistical record), one of the youngest F1 talents and winners; he was the last F1 driver to win a Grand Prix driving a car carrying his name and developed also thanks to his engineering degree and skills. Besides that he was also an ambitious successful motorsport entrepreneur  winning key races and championships in Europe and the USA while competing in several categories with his own cars at the same time and even making his very own road supercar prototype. Too bad that all of this ended tragically too soon. Yet is legacy lives on strongly. This book tells a behind the scenes story about it all.

Going to the roots of motorsport business research and development

During Austosport International 2020 (NEC Birmingham, UK) Riccardo Paterni (RPM VP Business Development), Dr Tim Angus (RPM Board Advisor and UK Representative), Giorgio Casolari (RPM VP Network Develpment) and Nicoletta Visconti (Pistal Racing CEO) met members of Coventry University’s Centre for Business in Society, which incorporates key individuals with world leading motorsport industry research expertise, including Professor Nick Henry , Dr Tim Angus himself and Dr Kevin Broughton. It has been very interesting and valuable to learn first hand about motorsport business roots and growth dynamics from the people that originated seminal research in the field twenty years ago and have been reviewing them since. RPM has close linkages with Coventry University and has strenghen them for the purpose to shape and sustain growth strategies for the network and its members within a motorsport business scenario in marked evolution.

Representing RPM at the Motorsport Games 2019 in Rome!

It has been a pleasure to represent  RPM network  at the FIA Motorsport Games 2019 ( held in Rome and at the ACI Sport Vallelunga track from October 31st – November 3rd ) together with other companies and colleagues that are part of the network.

It has also been a pleasure to invite Massimo Donatelli, Responsible for Institutional Affairs at European Union Experts (EUE) to appreciate the relevant technical contribution of RPM companies to the Games ( at this link EUE full report on the events ).

In particular it has been a great experience to follow the successful developments relevant to the Formula 4 KCMG developed by Ycom ( here a full Ycom report on this unique project ).

Motorsport and an international perspective on things are two key reference points to my professional and personal life and I felt right in my center there! Stay tuned for developments…

RPM General Counsel in Maranello, hosted by Andreoli & Co. Srl

On 19th September 2019 RPM had its second organisational General Counsel after the one held in Rome last April. The meeting was hosted at the headquarters of Andreoli & Co. Srl , a RPM member, in Maranello, the company has 36 years of experience spanning in designing, manufacturing and certifying components for motorsport, automotive and other strategic industries such as energy and the aerospace sector ( www.andreolisrl.com ). We thank Andreoli for their kind hospitality; it has been a pleasure to visit their facilities and gain a first hand feel for the breadth and depth of their projects.

Almost all of the current RPM members (coming from all over Italy) were present to continue to empower in action plans RPM’s vision and mission. Besides administrative and bureaucratic work on the agenda (current fiscal year budget report and approval), the focus of the meeting has been to review the characteristics and development of the RPM website (released last July www.rpm-italia.org in all of its functional and organisational characteristics) and on ways to expand national and international business networking in the field of motorsport and other technologically related sectors.

RPM presence to upcoming and future international trade shows and events has been discussed and defined in action plans. The focus on ongoing development of international relations in geographical areas and sectors suitable for growth has also been debated.

It has been pointed out that the core of the development of the network and its members resides in establishing a stronger reciprocal knowledge enabling the strengthening of ties already present among members and establishing new ones within the network and towards external entities.

The focus has to be on identifying and sharing at best the own unique competencies channelling them at best in order to pursue international business development and continue to pursue innovation projects. Specific organisational programs on this subjects are in preparation and will be implemented. Related to these purposes a survey has been approved for data and information gathering customised to tailor at best RPM and its members development needs. Upcoming entering members to RPM have also been announced. Stay tuned for updates relevant to all of the activities.

RPM : Innovation through Italian Motorsport Industry Excellence

RPM (acronym for Rete Professionisti Motorsport – Motorsport Professionals Network in Italian) is a network of companies and professionals that promote innovation globally through Italian Motorsport Excellence.

 

 

From their recently released website:

“Innovation is at the heartof business success in the modern globalised knowledge economy. Italian firms are renowned for their innovative capability, particularly the innovatory capability  of the small and medium size firms (SMEs) that make up the backbone of the Italian economy. Within the global motorsport industry, Italy is well known as being one of the global centres for the  industry, with names such as Ferrari and Ducati being just two of the global players within motorsport that are based in Italy. At the same time, Italian SMEs working  within the motorsport industry are also world class in the quality of their  product and their innovatory capacity. RPM  has been formed to promote these Italian SMEs capabilities both within Italy and outwards to the world in the field of motorsport as well as in many others technologically advanced fields.”

At this link the Vision, Mission and Values of this formal network of SMEs operating in the from the Italian Motorsport Industry to the world 

Visit the newly released websiteto learn about all of the players and their latest news.

Motor Valley Fest; what’s next for automotive and mobility. The speed factor …

On May 16th 2019, the first edition of the Motor Valley Fest has begun with a conference held in Modena at municipal theatre named after Luciano Pavarotti. The Conference, focusing on the future of automotive, has featured a round table by the top management of the companies that traditionally represent the backbone of the Motor Valley: Ferrari, Lamborghini, Maserati, Ducati, Dallara and other automotive specialists.

 

The topic has been introduced by a research elaborated and presented by McKinsey & co. Here the contents relevant to such research Automotive revolution, perspective towards 2030 and Race 2050 – A vision for the European automotive industry 

The round table debate has focused on debates relevant to electric vehicles overall actual impact on reducing environmental pollution and mostly ways in which synergies can be created among companies, universities and public entities in order to generate the necessary structural dynamic changes within the industry.

As Mr.Pontremoli, Dallara CEO, has summarised well, the Motor Valley has unique opportunities within these changing contexts: “No longer the dynamics are simply the ones of the bigger fish eating the smaller one; today is the fast fish that beats the slow one, and we are fast by default”.

RPM successfully launched in Rome alongside the ePrix

The Founding

On 12 March 2019, the network of companies known as RPM (Rete Professionisti Motorsport – Motorsport Professionals Network) was founded by a notary in Modena where the founding members of the network signed the deed of incorporation. The network is comprised of Italian companies and professionals operating globally in the manufacturing and service sectors of the Motorsport Industry.

The purpose of RPM is to create synergies between firms in order to enhance industry capability and to promote Italian Motorsport and performance engineering excellence throughout the world by generating innovation within the field of Motorsport and technologically related sectors. La Sapienza – Rome University and Pisa University are already strategically and operationally involved with the network in order to enhance and implement a research based approach to technological developments and organisational improvements within the rapidly changing global marketplace of motorsport and related sectors.

The First General Counsel

On 11 April 2019, the founding members of the network met in Rome on the occasion of the Formula E Rome ePrix for the first general formal counsel of the network. Organisational, operational and strategic pathways of development were set for the short, mid and long term. About twenty founding members, from the extreme north to the extreme south of Italy, representing various capabilities and component manufacturing in the field of Motorsport and related sectors, have begun the process to identify their core competencies and levers of excellence in order to create strong synergies of development within the network. Another aim of the network is to establish concrete national and international co-operation for business development for the industry. The timeless scenery offered by a Roman terrace was the setting for a social dinner following the general formal assembly. This was a great location to channel a sense of the talent and excellence of the industry through tradition, the present and the future in typical Italian style.

The First Public Conference

On 12 April 2019, in the timeless historical premises of La Sapienza University’s Engineering faculty, RPM launched its first public conference. The network was presented by tracing back to its roots, its present and future aims and these introductory contents were further articulated by specific specialists in their field. Francesco Sedea (RPM President), Riccardo Paterni (RPM Vice President of Business Development) and Giorgio Casolari (RPM Vice President of Network Development) moderated the debate that followed.

Engineer Luca Marmorini, from Marmotors Srl (a founding RPM member) briefly illustrated the pathway of technological developments that have linked and are linking Motorsport to the future of mobility. In particular he pointed out the traditional strength of Motorsport companies in harnessing prototyping by embracing with focus and flexibility the toughest challenges of prototype manufacturing technology’s. He also pointed out that Motorsport has traditionally worked on an efficiency perspective in order to generate performance and that this is a key value added to many projects not only in Motorsport (for example key people operating in the SpaceX Elon Musk program have Motorsport background).

Professor Leone Martellucci, from the Engineering Faculty of La Sapienza University (a close cooperation is likely to develop in technology terms between this university and RPM) added that going even beyond efficiency, the future of mobility is linked to alternative sources of energy and in this too the ‘Motorsport mindset’ has shown to be a winning factor. He spoke about his experiences as a student with the legendary Giotto Bizzarrini and illustrated the accelerating progress of power energy management through the evolution of the Formula Student SAE projects.

Dr. Tim Angus, Honorary Research Fellow from Coventry University, pointed out the research that has been done throughout the years on the UK relevant to the growth and dynamics of the Motorsport Industry in that country . This included the UK motorsport industry’s direct knowledge transfer links to other sectors such as automotive, aerospace and defence amongst others. In terms of industrial identity and synergic developments the Italian Motorsport Industry has similarly relevant paths to follow and one of RPM’s network aims is to focus directly on guiding and implementing this process of industry diversification.

Engineer Rodi Basso, Motorsport Director – McLaren Applied Technologies, fascinated the audience with a presentation with the title ‘The humanistic face of Motorsport’ pointing out how the context of Motorsport has evolved into a vision embracing technology and marketing in a powerful flow of effective innovation; a vision that in itself has the potential to fuel innovation driven by sustainability, entertainment and a sense of convergence regarding serving the actual needs of the market,. This kind of flexible, focused approach, rooted in Motorsport, is effectively utilised in fields as diverse as automotive, healthcare and natural resources preservation and management.

Finally Professor Riccardo Giannetti, from the Economics and Management Faculty of Pisa University (who are already cooperating with advising on RPM’s organisational set-up), pointed out the organisational aspects that can be utilised to create synergies among business models already present within the RPM network. He also outlined how to shape new business models by leveraging the varied competencies present within the RPM network. Ways to evaluate RPM performances have also been suggested by Professor Giannetti.

The conference ended with a short session that summarised the debates from the day and also from the network general counsel held the previous day . The final session also summed up what’s next for RPM, by a slide in which Rodi Basso pointed out what’s in the immediate future for RPM:

  • strengths definition;
  • impact – thinking big (enjoy the disorientation);
  • joined up strategy and convergence thinking (finding what are the market needs first in order to serve them at best).

RPM’s organisation is committed to stimulate and drive the teamwork needed to implement and achieve these network goals and the ones to arise in the future.

Stay tuned for updates.

( additional pictures at this link )

RPM web site: http://www.rpm-italia.org

Our socials:

Twitter: @RPMItalia

Linkedin: https://www.linkedin.com/company/rpm-italia/

Instagram: https://www.instagram.com/rpm.italia/

Facebook: https://www.facebook.com/ReteProfessionistiMotorsport/

The RPM Performance Engineering network becomes a reality

The RPM (Rete Professionisti Motorsport) performance engineering Motorsport network has been founded in Modena on March 12th 2019.

Several Italian motorsport industry companies, representing varied specific technical fields, are among the founding members spread across Italy from north to south of the peninsula.

Coming up an event, concurrent to the Formula e ePrix in Rome in April, presenting officially the network, its purposes and development strategies. Stay tuned.